Mapping the movies: the changing nature of Australia's cinema circuits and their audiences 1956-1984. Support for film production is a high profile component in Australian cultural policy, but the cultural and commercial opportunity represented by cinema exhibition and attendance is less well understood. Focusing on the three decades after the introduction of television in 1956, this project is the first of its kind to use geospatial visualisation to map the social and economic circuits of cinem ....Mapping the movies: the changing nature of Australia's cinema circuits and their audiences 1956-1984. Support for film production is a high profile component in Australian cultural policy, but the cultural and commercial opportunity represented by cinema exhibition and attendance is less well understood. Focusing on the three decades after the introduction of television in 1956, this project is the first of its kind to use geospatial visualisation to map the social and economic circuits of cinema-going, and to identify the variables that explain cinema diversification, survival or closure. It will contribute to policy analysis in terms of local media access modelling, and will consolidate this team's international reputation for innovative Australian research in the representation of historical data.Read moreRead less
Only at the movies: mapping the contemporary Australian cinema market. Only at the movies? is a three-year project that asks: What is the enduring appeal of cinemagoing and how is it changing? It will provide detailed analyses of formal film exhibition and distribution in Australia by combining economic, cultural and geospatial research with industry expertise.