The Marketing Performance of International Subsidiaries Post Merger and Acquisition. Globalisation is a fact of life, illustrated by Australia's attempt to establish a free trade agreement (FTA) with the US and current FTAs with Singapore and Thailand. It is imperative that Australia finds out why and how its firms perform after they have been taken over or merged with a foreign firm. Especially if the Australian firm is export active, because if the Australian firm starts to perform poorly afte ....The Marketing Performance of International Subsidiaries Post Merger and Acquisition. Globalisation is a fact of life, illustrated by Australia's attempt to establish a free trade agreement (FTA) with the US and current FTAs with Singapore and Thailand. It is imperative that Australia finds out why and how its firms perform after they have been taken over or merged with a foreign firm. Especially if the Australian firm is export active, because if the Australian firm starts to perform poorly after it has been merged/acquired by the foreign firm this could have a negative impact on Australia's Balance of Payments/Balance of Trade thereby making a study of this type most timely.Read moreRead less
Examining the effectiveness of co-creation practices on health outcomes. This projects aims to examine how patients interact collaboratively with multiple stakeholders in a health system (co-creation). Governments and health-care providers continually seek new ways to be more efficient and to create more effective health service outcomes. This research aims to identify why co-creation will be important in the formulation of future health policy. The project plans to assess patient-centred practi ....Examining the effectiveness of co-creation practices on health outcomes. This projects aims to examine how patients interact collaboratively with multiple stakeholders in a health system (co-creation). Governments and health-care providers continually seek new ways to be more efficient and to create more effective health service outcomes. This research aims to identify why co-creation will be important in the formulation of future health policy. The project plans to assess patient-centred practices using qualitative and quantitative health outcome measures and to model the patient’s end-to-end journey by developing new metrics. The intended outcomes are practical guidelines to help health professionals focus on the most effective co-creation activities and interactions. The research aims to determine how co-creation practices shape a service ecosystem by examining the effectiveness of a patient-centred approach on health care service outcomes. Findings will improve the implementation of health care practices.Read moreRead less
Can Sponsorship deliver Corporate Social Responsibility (CSR)? Examining internal and external perceptions of sponsors' CSR. This study examines whether and how sponsorship can be effective when supporting community-based activities. As the cost of large scale events continues to escalate, defining a value proposition to appeal to local sponsors may help smaller clubs and non-profit organisations to survive or even thrive. For small and medium size businesses, leveraging the sponsoring of commun ....Can Sponsorship deliver Corporate Social Responsibility (CSR)? Examining internal and external perceptions of sponsors' CSR. This study examines whether and how sponsorship can be effective when supporting community-based activities. As the cost of large scale events continues to escalate, defining a value proposition to appeal to local sponsors may help smaller clubs and non-profit organisations to survive or even thrive. For small and medium size businesses, leveraging the sponsoring of community-based organisations via Corporate Social Responsibility (CSR) may be effective in gaining a competitive advantage against larger competitors. This study can assist in the quantification of such CSR sponsorship benefits, in times of increased social and economic accountability and uncertain economic growth.Read moreRead less
Employment outcomes for people with disabilities: enhancing fit perceptions of jobseekers, employment agencies, community members and employers. Nearly four million people in Australia have a disability. People with disabilities experience a high unemployment rate. Current policy encourages the placement of disabled job seekers in disability-focused enterprises. This project will identify strategies to facilitate the placement of disabled job seekers in mainstream organisations.