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Research Topic : Market diversification
Australian State/Territory : WA
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  • Funded Activity

    Discovery Projects - Grant ID: DP0342733

    Funder
    Australian Research Council
    Funding Amount
    $200,000.00
    Summary
    Building Better Brands: A Study of Australian Organizations and Consumers. The study is the first to be undertaken in the world to develop a knowledge management system of brand development and management. It focuses on understanding how branding strategies increase the competitiveness of Australian industry. The study also explores linkages of branding strategy to consumer perceptions of brand value. The model is firmly placed in a global market context, contrasting domestic, exported and im .... Building Better Brands: A Study of Australian Organizations and Consumers. The study is the first to be undertaken in the world to develop a knowledge management system of brand development and management. It focuses on understanding how branding strategies increase the competitiveness of Australian industry. The study also explores linkages of branding strategy to consumer perceptions of brand value. The model is firmly placed in a global market context, contrasting domestic, exported and imported brands. The focus is strongly orientated toward improving Australia's competitiveness and global performance. This study is vital as the economic superiority of strong nations is evident in the value and strength of their industries' brands.
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    Active Funded Activity

    ARC Centres Of Excellence - Grant ID: CE170100005

    Funder
    Australian Research Council
    Funding Amount
    $27,250,000.00
    Summary
    ARC Centre of Excellence in Population Ageing Research. This Centre intends to generate crucial knowledge to inform social and economic responses to population ageing, one of the most important issues of the 21st century. Population ageing exerts unprecedented pressures on social norms and policy institutions, both in Australia and around the world. Leading researchers from a range of disciplines will undertake multidisciplinary research to help governments, businesses, and consumers prepare for .... ARC Centre of Excellence in Population Ageing Research. This Centre intends to generate crucial knowledge to inform social and economic responses to population ageing, one of the most important issues of the 21st century. Population ageing exerts unprecedented pressures on social norms and policy institutions, both in Australia and around the world. Leading researchers from a range of disciplines will undertake multidisciplinary research to help governments, businesses, and consumers prepare for and make better decisions for an ageing world, with consequent social and economic benefits for families and communities expected to flow to Australia, the Asian region and the world.
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    Funded Activity

    Linkage Projects - Grant ID: LP150100497

    Funder
    Australian Research Council
    Funding Amount
    $222,515.00
    Summary
    Making Music Work: Sustainable Portfolio Careers for Australian Musicians. This project plans to explore the conditions and strategies needed for musicians to sustain successful portfolio careers. Most musicians have ‘portfolio careers’, combining aspects of performance, recording, creation, music direction, teaching, community activities, health, retail and a presence in online environments. This phenomenon — often across music genres — is widespread but not well understood. The project involve .... Making Music Work: Sustainable Portfolio Careers for Australian Musicians. This project plans to explore the conditions and strategies needed for musicians to sustain successful portfolio careers. Most musicians have ‘portfolio careers’, combining aspects of performance, recording, creation, music direction, teaching, community activities, health, retail and a presence in online environments. This phenomenon — often across music genres — is widespread but not well understood. The project involves surveys and 12 in-depth case studies of individual musicians or ensembles that will aim to identify key success factors and obstacles. This information is intended to inform opportunities for training, development and support.
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    Active Funded Activity

    Discovery Early Career Researcher Award - Grant ID: DE240100475

    Funder
    Australian Research Council
    Funding Amount
    $448,008.00
    Summary
    Exploring Business Approaches to the Modern Slavery - Climate Change Nexus. This project aims to generate awareness and knowledge about the modern slavery – climate change nexus. Businesses can be linked to modern slavery and climate change through their operations and supply chains, and play a major role in mitigating these critical issues. The project will: (1) reveal the extent to which businesses recognise and address modern slavery and climate change as related issues; (2) develop an eviden .... Exploring Business Approaches to the Modern Slavery - Climate Change Nexus. This project aims to generate awareness and knowledge about the modern slavery – climate change nexus. Businesses can be linked to modern slavery and climate change through their operations and supply chains, and play a major role in mitigating these critical issues. The project will: (1) reveal the extent to which businesses recognise and address modern slavery and climate change as related issues; (2) develop an evidence-base detailing what constitutes meaningful and holistic business approaches and disclosures; (3) assess how market-based mechanisms are used to incentivise action and hold businesses to account. The outcomes will advance business efforts and accountability in relation to these problems and benefit impacted communities.
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