Improving external validity of stated choice experiments. This project aims to deliver more accurate estimates of choice behaviour by reducing biases due to choice task complexity in surveys as well as design artefacts. Extracting 'true' preferences is challenging, not only due to possible hypothetical bias, but also due to increasingly complex choice tasks and the existence of design artefacts. This project will investigate the latter two in the context of marketing, transport, health, and envi ....Improving external validity of stated choice experiments. This project aims to deliver more accurate estimates of choice behaviour by reducing biases due to choice task complexity in surveys as well as design artefacts. Extracting 'true' preferences is challenging, not only due to possible hypothetical bias, but also due to increasingly complex choice tasks and the existence of design artefacts. This project will investigate the latter two in the context of marketing, transport, health, and environmental economics, and proposes new methodologies to extract preferences that more closely reflect true behaviour in real markets.Read moreRead less
Linkage Infrastructure, Equipment And Facilities - Grant ID: LE130100112
Funder
Australian Research Council
Funding Amount
$200,000.00
Summary
Behavioural research: advanced exploration of the mind. The infrastructure will enhance the capacity for conducting eyetracking and neuroimaging studies at the collaborating institutions and obtaining deeper insights into the processes underlying individual decisions in applications ranging from medical and public health to decision making in marketing, media and finance.
Increasing the quality of goods donated to charities: Two field trials. This project aims to trial three social marketing programs using controlled field experiments in partnership with Queensland Government and the National Association of Charitable Recycling Organisations. Controlled community pilot programs are planned as a means to identify the effective program for implementation nation wide by charitable recycling organisations in Year 3 of the project. The planned research aims to incre ....Increasing the quality of goods donated to charities: Two field trials. This project aims to trial three social marketing programs using controlled field experiments in partnership with Queensland Government and the National Association of Charitable Recycling Organisations. Controlled community pilot programs are planned as a means to identify the effective program for implementation nation wide by charitable recycling organisations in Year 3 of the project. The planned research aims to increase the quality of goods donated to Australian charities. Increases in the quality of goods donated to Australian charities delivers cost savings that can in turn be used to provide essential services to support more Australians who are in need. Read moreRead less
Changing Australian Drinking : A comprehensive social marketing program. This project aims to conduct a stratified randomised trial of an innovative social marketing program that is delivered to adolescents and their parents in Queensland Catholic education schools. The program is designed to change knowledge, attitudes and intentions to drink alcohol among adolescents. The information from this project is expected to be used to improve the program and expand its relevance and use in schools. Th ....Changing Australian Drinking : A comprehensive social marketing program. This project aims to conduct a stratified randomised trial of an innovative social marketing program that is delivered to adolescents and their parents in Queensland Catholic education schools. The program is designed to change knowledge, attitudes and intentions to drink alcohol among adolescents. The information from this project is expected to be used to improve the program and expand its relevance and use in schools. The program developed will be made available for teacher use in secondary Australian Schools.Read moreRead less
Advancing prevention science: application of social marketing to change the drinking culture of young Australians. This project will provide a comprehensive cluster randomised control trial of an innovative social marketing education intervention, which focuses on moderating adolescent attitudes and intentions to drink alcohol.
Alcohol advertising to women in Australia. Young Australian women are drinking more and drinking in more harmful ways. At the same time, advertisers are using new media (such as social network sites) and messages (such as empowerment) to advertise alcohol to women. Using a combination of quantitative, qualitative and experimental methods, this project will explore how alcohol is advertised to Australian women (in both traditional and new media), and how this influences their alcohol-related atti ....Alcohol advertising to women in Australia. Young Australian women are drinking more and drinking in more harmful ways. At the same time, advertisers are using new media (such as social network sites) and messages (such as empowerment) to advertise alcohol to women. Using a combination of quantitative, qualitative and experimental methods, this project will explore how alcohol is advertised to Australian women (in both traditional and new media), and how this influences their alcohol-related attitudes and behaviours. Answering these questions is expected to enable development of recommendations for regulation of alcohol advertising messages, creation of counter-advertising/social marketing messages, and production of alcohol advertising literacy programs for secondary and tertiary students.Read moreRead less
The nature of alcohol advertising in 'old' and 'new' media and the impact on young people's alcohol-related attitudes, intentions and behaviour. Young people in Australia are exposed to a vast array of alcohol advertising. While television advertising has been widely researched, the effects of internet advertising, social networking, and event-based marketing are largely unknown. This project will examine the impact of different media on teenagers' current and future drinking behaviours.
Discovery Early Career Researcher Award - Grant ID: DE160100141
Funder
Australian Research Council
Funding Amount
$385,000.00
Summary
Creating food environments that encourage healthy eating. The aim of this project is to trial scalable and sustainable interventions that encourage healthy purchasing and eating behaviours in supermarket settings. Most food in Australia is purchased in supermarkets and unhealthy eating is the greatest contributor to Australian life years lost. The project will assess the effect of a range of interventions on purchases of healthy and unhealthy foods and the financial impact on the retailer in eig ....Creating food environments that encourage healthy eating. The aim of this project is to trial scalable and sustainable interventions that encourage healthy purchasing and eating behaviours in supermarket settings. Most food in Australia is purchased in supermarkets and unhealthy eating is the greatest contributor to Australian life years lost. The project will assess the effect of a range of interventions on purchases of healthy and unhealthy foods and the financial impact on the retailer in eight supermarkets and a novel virtual supermarket. The economic analysis aims to ensure that successful public policy interventions are translatable to other retailers.Read moreRead less
Industrial Transformation Training Centres - Grant ID: IC210100008
Funder
Australian Research Council
Funding Amount
$4,282,859.00
Summary
ARC Training Centre for Behavioural Insights for Technology Adoption (BITA). Australia needs accelerated adoption of innovation technologies to improve outcomes in health, agriculture and cybersecurity. Despite technically viable solutions, innovations fail to be adopted due to behavioural barriers. Behavioural approaches can promote significant gains by bridging the barriers to technology adoption. The Centre for Behavioural Insights for Technology Adoption will boost national productivity by i ....ARC Training Centre for Behavioural Insights for Technology Adoption (BITA). Australia needs accelerated adoption of innovation technologies to improve outcomes in health, agriculture and cybersecurity. Despite technically viable solutions, innovations fail to be adopted due to behavioural barriers. Behavioural approaches can promote significant gains by bridging the barriers to technology adoption. The Centre for Behavioural Insights for Technology Adoption will boost national productivity by identifying, designing and evaluating solutions that address these barriers. By uniting industry and government with world-leading interdisciplinary researchers, the Centre will build transformative capability in people, data and solutions and support Australian organisations to achieve higher returns on technology investment.Read moreRead less
Harnessing recreational infrastructure to improve physical activity and community well-being. This project will investigate the impact that establishing a major recreational and aquatic centre has upon physical activity and measures of community well-being. It will also test the effect of different marketing strategies on community members' usage of the centre.