Regulating Food Labels: The Case of Free Range Food Products in Australia. The food label has become an important site of contestation and controversy with respect to a range of health, safety, environmental and ethical issues across the food system. This project aims to examine the regulation of food labelling in Australia through a focus on free range labelled eggs and animal products. It aims to shed light on the dynamics of how a network of food producers, retailers, private certification or ....Regulating Food Labels: The Case of Free Range Food Products in Australia. The food label has become an important site of contestation and controversy with respect to a range of health, safety, environmental and ethical issues across the food system. This project aims to examine the regulation of food labelling in Australia through a focus on free range labelled eggs and animal products. It aims to shed light on the dynamics of how a network of food producers, retailers, private certification organisations and regulatory agencies are responding to changing demands for ethical and quality foods. The project is expected to develop new strategies for a more effective, legitimate and stakeholder-inclusive approach to regulating food labels.Read moreRead less
Testing trade mark law's image of the consumer. An effective trade mark law is vital both to protect consumers and to allow businesses to build brand recognition. This project seeks to put Australian trade mark law on a firmer empirical footing by bringing together experts from psychology, law and marketing to test the law’s assumptions against actual consumer responses.