Multidimensional unfolding: the latitude of acceptance and the structure of the single peaked response process in a multidimensional space. The latitude of acceptance and the operational function that structures the single peaked response process have only recently been understood as central to unidimensional models for the measurement of attitude, preference and choice. They have been neglected in multidimensional models. This project will formalise these two central components in a multidimens ....Multidimensional unfolding: the latitude of acceptance and the structure of the single peaked response process in a multidimensional space. The latitude of acceptance and the operational function that structures the single peaked response process have only recently been understood as central to unidimensional models for the measurement of attitude, preference and choice. They have been neglected in multidimensional models. This project will formalise these two central components in a multidimensional space. The operational function governs the relationship between any item-person distance and the latitude of acceptance defines a multidimensional hyper-sphere within which the more positive response is more likely. The project will articulate and operationalise these models for a range of typical response formats from ranking to pairwise preferences.Read moreRead less
Everyday Incivilities. The study aims to provide the best available evidence on the seriousness of everyday incivilities between strangers in public places as a social problem in Australian society. This will involve gathering self-report data from socially diverse Australians for the purpose of exploring social group differences in (i) the type and prevalence of everyday incivilities experienced, and (ii) the social and psychological costs of exposure to everyday incivilities. The information ....Everyday Incivilities. The study aims to provide the best available evidence on the seriousness of everyday incivilities between strangers in public places as a social problem in Australian society. This will involve gathering self-report data from socially diverse Australians for the purpose of exploring social group differences in (i) the type and prevalence of everyday incivilities experienced, and (ii) the social and psychological costs of exposure to everyday incivilities. The information gathered will be used to identify high risk social groups and public places, and serve as a basis for developing programs for reducing everyday incivilities.Read moreRead less
Improving external validity of stated choice experiments. This project aims to deliver more accurate estimates of choice behaviour by reducing biases due to choice task complexity in surveys as well as design artefacts. Extracting 'true' preferences is challenging, not only due to possible hypothetical bias, but also due to increasingly complex choice tasks and the existence of design artefacts. This project will investigate the latter two in the context of marketing, transport, health, and envi ....Improving external validity of stated choice experiments. This project aims to deliver more accurate estimates of choice behaviour by reducing biases due to choice task complexity in surveys as well as design artefacts. Extracting 'true' preferences is challenging, not only due to possible hypothetical bias, but also due to increasingly complex choice tasks and the existence of design artefacts. This project will investigate the latter two in the context of marketing, transport, health, and environmental economics, and proposes new methodologies to extract preferences that more closely reflect true behaviour in real markets.Read moreRead less
Understanding the Spatial and Social Drivers of Employment Transitions. This project reconsiders significant changes in the Australian labour market by utilising new conceptual tools based on temporal and spatial dimensions of productive activities and employment. The analysis provides an understanding of the socio-economic and spatial drivers of job and employment transitions and how they vary across Australia. The outcomes will be a new hierarchical model of labour market regions for assessin ....Understanding the Spatial and Social Drivers of Employment Transitions. This project reconsiders significant changes in the Australian labour market by utilising new conceptual tools based on temporal and spatial dimensions of productive activities and employment. The analysis provides an understanding of the socio-economic and spatial drivers of job and employment transitions and how they vary across Australia. The outcomes will be a new hierarchical model of labour market regions for assessing the social impact of employment transitions in regions, localities and remote areas providing evidence to inform region-specific policy. The innovative statistical methodology to enhance current analytical models of spatial variation in employment transitions will contribute significantly to international research. Read moreRead less
Assessing and enhancing the quality of longitudinal survey data. Australia has begun investing heavily in the collection of population-wide longitudinal survey data. Most of that effort has focused first on collection and dissemination and second on analysis, with scant attention paid to the quality of data collected. This is unfortunate given that longitudinal surveys exhibit many problems (e.g., attrition, panel conditioning, and seam effects) that are not relevant in more ubiquitous cross-sec ....Assessing and enhancing the quality of longitudinal survey data. Australia has begun investing heavily in the collection of population-wide longitudinal survey data. Most of that effort has focused first on collection and dissemination and second on analysis, with scant attention paid to the quality of data collected. This is unfortunate given that longitudinal surveys exhibit many problems (e.g., attrition, panel conditioning, and seam effects) that are not relevant in more ubiquitous cross-section of surveys. Without adequate resources devoted to these methodological issues, the quality of substantive research will be questioned and interest from potential users decline. Maximizing the investment being made in longitudinal data thus requires a complementary investment in methodological research.Read moreRead less
Poor Women and Lonely Men: Examining Gendered Social Inclusion and Connection in Australia. This project directly supports the national research priority goal of 'strengthening Australia's social and economic fabric' (as part of Promoting and Maintaining Good Health). Inclusive societies reap many benefits (economic, education, crime, health etc), and information revealed about relevant gendered patterns will help build social inclusion and connection in Australia by informing inclusive strategi ....Poor Women and Lonely Men: Examining Gendered Social Inclusion and Connection in Australia. This project directly supports the national research priority goal of 'strengthening Australia's social and economic fabric' (as part of Promoting and Maintaining Good Health). Inclusive societies reap many benefits (economic, education, crime, health etc), and information revealed about relevant gendered patterns will help build social inclusion and connection in Australia by informing inclusive strategies and policies. The project also supports the national research priority goal 'ageing well and productively', by informing policy-contexts of specific disadvantage, such as amongst those ageing alone. The project will also add to broader understandings about the links between social inclusion, connection and wellbeing.Read moreRead less
Harnessing Business Insights from Unstructured Customer Data. Resulting from customers’ widespread uptake of online channels to buy and communicate has been a surge in online reviews and social media posts. This textual information offers a viable alternative to surveys that Australian businesses currently conduct to obtain customer insights. However, these reviews are unstructured and require substantial pre-processing to extract underlying customer perceptions. Therefore, this project aims to ....Harnessing Business Insights from Unstructured Customer Data. Resulting from customers’ widespread uptake of online channels to buy and communicate has been a surge in online reviews and social media posts. This textual information offers a viable alternative to surveys that Australian businesses currently conduct to obtain customer insights. However, these reviews are unstructured and require substantial pre-processing to extract underlying customer perceptions. Therefore, this project aims to develop a novel machine learning approach to quantify the business-relevant information contained in textual information shared by customers online. This alternative approach will provide significant cost-saving benefits for a range of Australian companies, such as retailers, hotels, airlines and restaurants.Read moreRead less
Market segmentation methodology: attacking the 'Too Hard' basket. Businesses embrace market segmentation to identify and target clients. However, poor segmentation analysis leads to poor segment choice. This project will develop tools to improve segmentation analysis and will test the resulting tools in tourism, foster care and climate change mitigating behaviours, and produce usable, transferable recommendations.
Econometric Models for Marketing Decision Making. This project aims to develop methods to more efficiently allocate marketing resources across a range of media, including new media, such as the internet and social media, and compare them with with traditional media such as television and newspapers. To achieve this, the project will develop new methods and econometric models that employ data that capture both exposure to advertising media and downstream purchases at the individual-level. The exp ....Econometric Models for Marketing Decision Making. This project aims to develop methods to more efficiently allocate marketing resources across a range of media, including new media, such as the internet and social media, and compare them with with traditional media such as television and newspapers. To achieve this, the project will develop new methods and econometric models that employ data that capture both exposure to advertising media and downstream purchases at the individual-level. The expected outcome is that Australian companies will make more efficient use of their marketing budget, and better assess how to integrate new and old media into multimedia marketing communication campaigns.Read moreRead less
Innovative Use of Customer Data for Business Growth. This project aims to apply and adapt the latest machine learning techniques to enable companies to utilise their existing customer data to reveal purchase motivations, product preferences, and responsiveness to marketing communications for each single customer. A widespread practice in marketing is to partition customers into broad groups, but customers expect products and services that are tailored to their individual needs. This presents ex ....Innovative Use of Customer Data for Business Growth. This project aims to apply and adapt the latest machine learning techniques to enable companies to utilise their existing customer data to reveal purchase motivations, product preferences, and responsiveness to marketing communications for each single customer. A widespread practice in marketing is to partition customers into broad groups, but customers expect products and services that are tailored to their individual needs. This presents extreme challenges due to the size and complexity of customer databases. The expected outcomes will enable Australian companies to attract and retain more customers, and make more efficient use of their marketing budget. Benefits include equipping companies to better compete domestically and globally.Read moreRead less